The design of BtoB tools should be as much a priority as the performance of their technology. It should be easy to use for everyone, from the newcomer to the least digital native of the team, and it is essential to build bridges with the existing ecosystem to avoid updating 50 different tools, sites, platforms, and networks. Make simplicity, fluidity, and beauty, spearheads to accompany the employees of a company to be more efficient, more serene, more enthusiastic. [See the post on medium](https://medium.com/@giulialocatelli_65518/la-minute-papillon-1-29b52aa9516e)